AR-News: Survivor" Star Speaks Out Against Dissection

Tue Feb 24 20:21:45 EST 2004

From:interniche-l at interniche.org

"Survivor" star Jenna Morsaca is speaking out against animal
dissection in a provocative new ad by the Physicians Committee for
Responsible Medicine (click here to view ad). For an interview on dissection
alternatives with Ms. Morsca or a PCRM spokesperson, please contact
me. -Colleen Young, (202) 686-2210, ext. 330.

NEWS RELEASE / Monday, February 23, 2004
FOR IMMEDIATE RELEASE
Contact: Colleen Young, (202) 686-2210, ext. 330, or cyoung at pcrm.org

"Survivor" All-Star Jenna Morasca in Revealing New Ad
Star Speaks out Against Animal Dissection

Washington, D.C.-Jenna Morasca, winner of CBS's "Survivor: The Amazon" and
recent cast member of "Survivor: All-Stars," is strutting her stuff
alongside an amphibian companion in a sexy new ad that encourages students
to consider alternatives to dissection. The ad, created by the Physicians
Committee for Responsible Medicine (PCRM), shows Jenna holding a frog in the
palm of her hand. The caption reads, "We both survived." The full-page ad
will premiere in the March issue of "Teen Ink" and is available as a PSA for
newspapers and magazines.

"The ad shows Jenna just finishing a swim in the Amazon, along with her frog
companion in his natural habitat-not on the dissection table," says Kristie
Stoick, M.S., research coordinator for PCRM.

As a University of Pittsburgh zoology major, Jenna refused to participate in
animal dissection for a biology class, and her grade suffered. "Morally, it
was worth it to me," she says. "Life is more important." Jenna explains her
view: "With all the great new alternatives to dissection, there's no need to
harm animals now or ever."

In more and more classrooms, students are winning the right to opt out of
dissection with no penalty. The determination of teachers and students like
Jenna has paved the way for these important changes. Dog labs, once common
in U.S. medical schools, have been eliminated on the majority of campuses.
Sophisticated computer models have made humane education more popular.

For more information on dissection alternatives, please visit:
www.DissectionAlternatives.org. The Morasca ad is available to media outlets
or high school and college students and can be downloaded at
www.DissectionAlternatives.org/survivor.html. To order copies or to set up
an interview with Ms. Morasca or Ms. Stoick, contact Colleen Young at
202-686-2210, ext. 330, or cyoung at pcrm.org.

Founded in 1985, the Physicians Committee for Responsible Medicine is a
nonprofit health organization that promotes preventive medicine, especially
good nutrition. PCRM also conducts clinical research studies, opposes
unethical human experimentation, and promotes alternatives to animal
research.

###

Colleen Young, Communications Coordinator
Physicians Committee for Responsible Medicine
5100 Wisconsin Ave., NW, Suite 400, Washington, DC  20016
(202) 686-2210, ext. 330; cyoung at pcrm.org
www.pcrm.org

NOTE: If you no longer wish to receive news releases from the Physicians
Committee for Responsible Medicine, or would prefer to receive them via fax
or post, please send an email to communications at pcrm.org.

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the wild, cruel beast is not behind the bars of the cage. he is in front of it - axel munthe

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