AR-News: (CA) Cow to plop on giant roulette board to raise money for cattle farmers

[Animalconcerns Info]

TORONTO (CP) - A new gambling game is coming to Toronto, and it involves a
giant roulette board, a cow, and randomly placed turds.

"Moolette," as organizers call it, works like this: place a bet on one of
36 numbers on an 18-metre-long roulette board. If a meandering cow leaves
a nugget on your number, you win. The event, organized by Dunlop Tires, is
to be held at a downtown location Thursday to raise awareness for Canada's
beleaguered beef industry. 
...
With a name like moolette, the team knew they had the right concept,
McIntosh said, adding it also fit their desire to aid Canadian farmers and
promote the cattle industry.

Canada's beef industry has been devastated since the United States closed
its border to Canadian beef after a single cow in Alberta was found to
have mad cow disease in May. 

full story:
http://www.canoe.com/CNEWS/WeirdNews/2003/07/29/148986-cp.html

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