US pork producers form aggressive new lobby group
info at animalconcerns.org
Sun Jun 8 18:01:32 EDT 2003
DES MOINES, Iowa - U.S. pork producers are hoping to use a new
voluntary program funded by a levy on sales to fend off
environmentalist attacks, unfair trade threats and other problems,
industry officials said.
The so-called Producer Consent (PC) program aims to develop and
influence public policy both domestically and internationally, unlike
the bigger and better known mandatory levy on hog sales - the
so-called Pork Checkoff program.
The Pork Checkoff, administered by the quasi-governmental National
Pork Board, raises about $44 million a year for industry research and
pork marketing programs, such as the 15-year old ad campaign, "Pork,
the Other White Meat."
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